A creative studio with full production capabilities, delivering big ideas and big budget executions with the realities of a digital-first world. The real beauty in our storytelling is the merging of high style with strategy to make a lasting impression and drive real world results.

Amiss Conception
Warm stuff __________ for warm people

SS24: In Flux
Not So Ape

The Peninsula Beverly Hills
The true meaning of luxury

Not So Ape
AW23: Revolution of Love

The true meaning of luxury

The Peninsula Beverly Hills

The Peninsula Beverly Hills asked Umbrella to undertake a special Holiday project For the #PenMoments campaign. Given that the holidays are a very special time at the hotel, the Peninsula Beverly Hills wanted to capture its most festive, luxurious and welcoming features in a social and video campaign. Umbrella handled full production for the shoot, creating a holiday film that awakens the spirit unique to that time of year, showing that The Peninsula Beverly Hills offers a traditional, but contemporary take on the holidays that isn't seen anywhere else in the city. While it's easy for a hotel to claim a superior attention to detail and the guest experience, the Peninsula Beverly Hills' 2019 Holiday video puts this love and flair for service on full display for a time of year when people expect the most magic and surprises from luxury hospitality.

Creative Direction
Full Service Production
Film & Video
Advertising

The Always Pan® Goes Pro

Our Place

Full Service Production
Film & Video

fits-anywhere kitchenware

bella kitchenware

Creative Direction
Film & Video

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Creative Direction UMBRELLA

Director Pieter Viljoen

Production Company Stink Studios

Transform your body

Forme

Creative Direction
Full Service Production
Film & Video
Advertising

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SS24: In Flux

Not So Ape

Creative Direction
Full Service Production
Photography
Film & Video

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Your natural beauty, reborn.

Abé & Mason

Creative Direction
Full Service Production
Photography

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Photography Aileen Son

Lighting Assist Laura Mohn

Prop Styling Shelby Kay Reed

Luxury, liberated

W Hollywood

Creative Direction
Full Service Production
Photography

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SS23: We are made of stars

Not So Ape

Creative Direction
Full Service Production
Photography
Film & Video
Set Design

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The love collection

Naked Cashmere

Full Service Production
Photography

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Photography Benjo Arwas

1st AC Christian Scutt

2nd AC Tyler Gurd

The world’s finest hand sanitizer

Palma de Salus

Creative Direction
Full Service Production
Photography

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(WORK IN PROGRESS) Perfecting Setting Powder

Orcé Cosmetics

Creative Direction
Full Service Production
Photography
Film & Video
Prop Styling

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AW23: Revolution of Love

Not So Ape

Creative Direction
Full Service Production
Photography
Film & Video
Set Design

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Warm stuff __________ for warm people

Amiss Conception

Creative Direction
Full Service Production
Photography
Film & Video

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A heroine’s journey into the unknown

Ragdoll LA

Creative Direction
Full Service Production
Photography
Film & Video

Foundation for your best life

Forme

Creative Direction
Full Service Production
Photography
Advertising

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Come Closer Serum Foundation

Orcé Cosmetics

Creative Direction
Photography

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AW22: The Great Unknown

Not So Ape

Creative Direction
Full Service Production
Photography
Film & Video
Set Design

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Still lifes

Tossware

Creative Direction
Full Service Production
Photography
Prop Styling

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Celebrating you

August & June

Creative Direction
Full Service Production
Photography

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A Taste of the Mediterranean

Margot

Creative Direction
Photography

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SS22: Different, Together

Not So Ape

Creative Direction
Full Service Production
Photography
Film & Video

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Into the archives

Not So Ape

Creative Direction
Full Service Production
Photography
Film & Video

A New American Cuisine

Norah

Creative Direction
Photography

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A Hotel Dream

Glass Cypress

Creative Direction
Full Service Production
Photography

Building quality for life

BQ Bottles

Creative Direction
Photography

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